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40 "
43 "
- 101.60 cm 109.22 cm
Maximum resolution
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Panel refresh rate
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Max refresh rate in game mode (4K resolution)
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40" - 43" TV (100 - 108 cm)

When choosing a 40-43" television, you should first consider whether you want a model with or without smart features. You should also consider the size, resolution, optimal viewing distance, refresh rate, type of tuner (terrestrial, cable or satellite broadcasting), and other practical functions.

Continue

Classic or Smart TV – what is best?

Smart TV 

In addition to standard television broadcasts, smart TVs allow you to watch Youtube videos, view pictures and videos from your mobile phone or tablet, and much more (functions vary from model to model). To use all these functions you must be connected to the Internet. Compared to traditional TVs with similar image quality, Smart TVs are slightly more expensive.

Classic TV

Compared with smart TVs with similar picture quality, classic TVs are cheaper but don't have the range of functions that smart TVs offer. Instead they are only suitable for watching TV and playing movies from a computer or DVD / Blu-ray player.

What else should I consider when choosing a 40-43" TV?

The optimum viewing distance, size and resolution

When choosing a specific size and resolution of a television, you should consider how far you will sit from the TV.

Screen Size (1" = 2.54 cm) / What you watchSD programs, movies on DVD*HD programs, movies on Blu-ray*
40" (approx. 102 cm)3 m1.6 m
43 "(approx. 109 cm)3.2 m1.7 m

*A large proportion of television programs now broadcast in SD resolution (576p), whereas some programs broadcast in HD (720p or 1080i).

  • To watch SD programs or movies on DVD, a model with a resolution of 1366 x 768 pixels will suffice.
  • To watch HD programs or movies on Blu-ray, we recommend a model with Full HD resolution (1920 × 1080 pixels) or higher.
  • If you plan to watch movies in high 4K resolution (3840 × 2160 pixels), choose from our range of 4K TVs.

Panel refresh rate

  • 50Hz panel - found on cheaper TVs. Compared with 100Hz panels, images are less smooth and sharp during fast-moving scenes.
  • 100Hz panel - provides sharp and smooth images during fast-moving scenes. You will really notice the difference in quality when watching sports or action movies.

Type type

  • DVB-S / S2 - for receiving satellite television broadcasts.
  • DVB-C - for receiving cable television.
  • DVB-T - for digital terrestrial (aerial) broadcasting. 
  • DVB-T2 + HEVC - for digital terrestrial (aerial) TV broadcasting in the new standard. 

It is important to make sure that the place where the TV will be used has access to the same type of broadcast that the TV itself supports. Don't forget to buy a cable to connect the TV to a satellite, antenna, or a cable TV socket.

Backlight (only LED LCD TV)

  • Direct TV with LED - compared with Edge LED, these models offer evenly backlit displays and truer black colour, providing better contrast. The disadvantage is the higher price and usually larger dimensions (depth).
  • Television with Edge LED - compared with similarly sized TVs with Direct LED, these models are often less expensive and have a smaller dimensions (depth). However, they usually provides less contrast and lower illumination. The difference is especially apparent towards the sides of the TV screen, which may be somewhat lighter.

Useful features and functions

  • WiFi - wirelessly connect a TV to a home network and the Internet.
  • Bluetooth - wirelessly connect a TV soundbar, speakers, headphones, keyboard or mouse.
  • USB connector - play movies from an external storage device; connect a keyboard or mouse.
  • Miracast feature - wirelessly display photos or play videos from your phone and tablet on your TV.
  • Widi function - wirelessly view pictures, play videos, or display your desktop notebook TV.
  • PIP / PBP / POP - watch two television stations at once.
  • CI slot - insert the card and connect directly to a TV with a satellite or cable television outlet. So you don't need to purchase a set-top box.
  • PVR (Personal View Recorder) - record a film, serial or program on a USB disk or flash drive. On a TV with a dual tuner you can simultaneously record one TV station while watching another.
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86 Results
4.0
43" LG 43LR60006
Television - SMART LED, 109cm, Full HD , 50 / 60Hz (50Hz), Direct LED, HDR10 and HLG, DVB-T2/S2/C, H.265/HEVC, 2× HDMI, 1× USB, Bluetooth, Chromecast, Amazon Alexa, Apple Airplay 2, webOS, VESA 300×300, 20 W speaker(s), Dolby Digital AC3, F
Buy with code ALZADAYS30AT The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Erhalten Sie 30 % Rabatt mit dem Code ALZADAYS30AT. Das Angebot gilt bis zum 15. September 2025 oder solange der Vorrat reicht und ist nur für Endverbraucher bestimmt. 298.90 €
427 €
Buy
In stock > 5 pcs
Order Code: WK782
5.0
43" Sharp 43HL4265E
Television - SMART QLED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), HDR10, Dolby Vision and HLG,, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, Chromecast, Google Assistant, Google TV, VESA 300×300, 24 W speaker(s), Dolby Atmos, Dolby Digital AC4, Dolby Digital and Dolby Digital Plus, F
285.90 €
Buy
In stock 3 pcs
Order Code: WB055y2def7
4.0
43" Blaupunkt 43UBG6010
Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct LED, Dolby Vision,, 3× HDMI, 2× USB, Google TV, 20 W speaker(s), Dolby Atmos, G
319 €
Buy
In stock 1 pcs
Order Code: TVblau010b2
4.8
43" Sencor SLE 43QF860B
Television - SMART QLED, 109cm, Full HD , 50 / 60Hz (50Hz), Direct LED, HDR10 and HLG,, 3× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, Miracast, game mode, webOS, VESA 200×200, 16 W speaker(s), Dolby Digital Plus, E
Buy with code ALZADAYS10AT The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Erhalten Sie 10 % Rabatt mit dem Code ALZADAYS5AT. Das Angebot gilt bis zum 15. September 2025 oder solange der Vorrat reicht und ist nur für Endverbraucher bestimmt. 293.31 €
325.90 €
Buy
In stock > 5 pcs
Order Code: WS524g5f1
42" LG OLED42C58
Television - SMART OLED, 106cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, USB recording, Bluetooth, DLNA, Chromecast, game mode, voice control, Amazon Alexa, Apple Airplay 2, webOS, VESA 300×200, 20 W speaker(s), Dolby Atmos and Dolby Digital AC3, G
Buy with code ALZADAYS30AT The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Erhalten Sie 30 % Rabatt mit dem Code ALZADAYS30AT. Das Angebot gilt bis zum 15. September 2025 oder solange der Vorrat reicht und ist nur für Endverbraucher bestimmt. 886.20 €
Discounted -7 % 1,266 € 1,366 €
Buy
In stock > 5 pcs
Order Code: WK750
40" Sharp 40HF3265E
Television - SMART QLED, 102cm, Full HD , 50 / 60Hz (50Hz), HDR10 and HLG,, 3× HDMI, 2× USB, CI+, WiFi, Bluetooth, Chromecast, Google Assistant, Google TV, VESA 200×200, 16 W speaker(s), Dolby Digital AC4, Dolby Digital and Dolby Digital Plus, E
369.90 €
Buy
In stock > 5 pcs
Order Code: WB055y2def6
43" Sharp 43HP5265E
Television - SMART QLED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), HDR10, Dolby Vision and HLG,, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, Chromecast, Google Assistant, Google TV, VESA 300×300, 20 W speaker(s), Dolby Atmos, Dolby Digital AC4, Dolby Digital and Dolby Digital Plus, G
307.90 €
Buy
In stock 2 pcs
Order Code: WB055y2def8
5.0
43" Sencor SLE 43US804B
Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), HDR10,, 3× HDMI, 2× USB, VESA 200×200, 16 W speaker(s), F
Buy with code ALZADAYS10AT The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Erhalten Sie 10 % Rabatt mit dem Code ALZADAYS5AT. Das Angebot gilt bis zum 15. September 2025 oder solange der Vorrat reicht und ist nur für Endverbraucher bestimmt. 231.21 €
Discounted -3 % 256.90 € 264.90 €
Buy
In stock 2 pcs
Order Code: WS540e9a7c
40" Hisense 40A5S
Television - SMART QLED, 102cm, Full HD , 50 / 60Hz (50Hz), Direct LED, HDR10, DVB-T2/S2/C, H.265/HEVC, 2× HDMI, 1× USB, WiFi, game mode, Apple Airplay 2, Vidaa, VESA 100×200, DTS Virtual:X, E
Amazing Deal 242.90 €
Buy
In stock > 5 pcs
Order Code: HIS022x9b15
5.0
43" LG 43NANO81A3A
Television - SMART, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct LED, HDR10 and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, USB recording, Bluetooth, DLNA, Chromecast, game mode, voice control, Amazon Alexa, Apple Airplay 2, webOS, VESA 200×200, 20 W speaker(s), Dolby Digital AC3, G
366.90 €
Buy
In stock > 5 pcs
Order Code: wk6017b17
43" Hisense 43E7S
Television - SMART QLED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct LED, HDR10, HDR10+ and HDR10+ Adaptive, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, WiFi, Bluetooth, game mode, Apple Airplay 2, Vidaa, VESA 200×300, Dolby Atmos, E
New arrival 378.90 €
Buy
In stock 2 pcs
Order Code: HIS022x9b17
43" Hisense 43A6S
Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct LED, HDR10 and HDR10+, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 1× USB, WiFi, Bluetooth, game mode, Apple Airplay 2, Vidaa, VESA 200×300, DTS Virtual:X, E
New arrival 332.90 €
Buy
In stock > 5 pcs
Order Code: HIS022x9b16
40" Blaupunkt 40QCG6000S
Television - SMART QLED, 102cm, Full HD , 50 / 60Hz (50Hz), Direct LED, HDR10+,, 2× HDMI, 2× USB, CI+, WiFi, Bluetooth, Chromecast, voice control, Google Assistant, Google TV, VESA 200×200, 16 W speaker(s), F
Buy with code ALZADAYS15AT The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Erhalten Sie 15 % Rabatt mit dem Code ALZADAYS15AT. Das Angebot gilt bis zum 15. September 2025 oder solange der Vorrat reicht und ist nur für Endverbraucher bestimmt. 188.62 €
221.90 €
Buy
In stock > 5 pcs
Order Code: TVblau016d
40" Hisense 40A4S
Television - SMART LED, 102cm, Full HD , 50 / 60Hz (50Hz), Direct LED, HDR10, DVB-T2/S2/C, H.265/HEVC, 2× HDMI, 1× USB, CI+, WiFi, game mode, voice control, Apple Airplay 2, Vidaa, VESA 100×200, 14 W speaker(s), DTS Virtual:X, F
New arrival 259.90 €
Buy
In stock > 5 pcs
Order Code: HIS022x9b14
42" LG OLED42C52
Television - SMART OLED, 106cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, HLG and Dolby Vision IQ,, 4× HDMI, 3× USB, USB recording, Bluetooth, DLNA, Chromecast, Miracast, game mode, voice control, Amazon Alexa, Apple Airplay 2, webOS, VESA 300×200, 20 W speaker(s), Dolby Atmos and Dolby Digital AC3, G
854.90 €
Buy
In stock > 5 pcs
Order Code: WK6017e16
43" Sharp 43HR7265E
Television - SMART QLED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct LED, HDR10, Dolby Vision and HLG,, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Google Assistant, Google TV, VESA 300×300, 24 W speaker(s), Dolby Atmos, Dolby Digital and Dolby Digital Plus, G
447.90 €
Buy
In stock 1 pcs
Order Code: WB055y2deg5
4.5
43" Toshiba 43UV3F63DG
Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct LED, Dolby Vision,, 3× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, Vidaa, VESA 100×100, 20 W speaker(s), Dolby Atmos, E
293.90 €
Buy
In stock > 5 pcs
Order Code: WB055y2g22f
5.0
43" Toshiba 43QV3F63DG
Television - SMART QLED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct LED, Dolby Vision,, 3× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, Vidaa, VESA 100×100, 20 W speaker(s), Dolby Atmos, E
349.90 €
Buy
In stock > 5 pcs
Order Code: WB055y2g22e
5.0
40" Sharp 40HA1205E
Television - LED, 102cm, Full HD , 50 / 60Hz (50Hz), Direct LED,, 3× HDMI, 2× USB, CI+, VESA 200×200, 16 W speaker(s), Dolby Digital and Dolby Digital Plus, E
203.90 €
Buy
In stock > 5 pcs
Order Code: WB055y2dff4
4.0
40" Sharp 40HF2265E
Television - SMART LED, 102cm, Full HD , 50 / 60Hz (50Hz), HDR10 and HLG,, 3× HDMI, 2× USB, CI+, WiFi, Bluetooth, Chromecast, Google Assistant, Google TV, VESA 200×200, 16 W speaker(s), Dolby Digital AC4, Dolby Digital and Dolby Digital Plus, E
271.90 €
Buy
In stock 4 pcs
Order Code: WB055y2def5
3.5
43" Sharp 43HP6265E
Television - SMART QLED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), HDR10, Dolby Vision and HLG,, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, Chromecast, Google Assistant, Google TV, VESA 300×300, 20 W speaker(s), Dolby Atmos, Dolby Digital AC4, Dolby Digital and Dolby Digital Plus, G
325.90 €
Buy
In stock 3 pcs
Order Code: WB055y2def9
4.7
40" Sencor SLE 40FS802TCS
Television - SMART LED, 102cm, Full HD , 50 / 60Hz (50Hz), Direct LED, HDR10,, 3× HDMI, 2× USB, WiFi, Bluetooth, game mode, Linux, VESA 200×200, 20 W speaker(s), Dolby Digital Plus (E-AC-3), F
225.90 €
Buy
In stock > 5 pcs
Order Code: WS539w8fa
4.9
40" STRONG SRT40FG6733C
Television - SMART LED, 102cm, Full HD , 50 / 60Hz (50Hz), Direct LED, HDR10, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, CI+, WiFi, Bluetooth, DLNA, Chromecast, voice control, Google TV, VESA 200×200, 8 W speaker(s), F
231.64 €
Buy
In stock 1 pcs
Order Code: JT880m05d1
4.3 11×
43" Samsung QE43QN90F
Television - SMART, 109cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, HDR10+ and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, Bluetooth, DLNA, game mode, voice control, Apple Airplay 2, Tizen OS, VESA 200×200, 20 W speaker(s), Dolby Atmos and Dolby Digital Plus, F
777 €
Buy
On the way 5 pcs
Expected 18/04/2026
Order Code: WR174l8

40" - 43" TV (100 - 108 cm)

In the category 40" - 43" TV (100 - 108 cm) on Alza.at, we currently have a total of 86 products, which you can easily buy online and get quickly delivered. See all of your purchases and make orders on our easy-to-use app.
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